Social Media & Web Design & Newsletter
The CEO of Canadian Mattress Recycling was looking for a way to revamp their online presence as a way to create awareness for their services. Our first step in this transformation was the re-designing of their entire website.
We picked our most popular design, the “One-Pager”, to give the whole website a clean, sophisticated look. This specific website design eliminates the necessity for incoming visitors to travel around the whole website. Instead, anything they need to know is conveniently located on the first page of the website.
Every aspect of the website was requested by the CEO, and by working together, we managed to achieve all the custom requirements that the business needed.
Once the website was installed, and working efficiently, it was on to the next phase, social media. After a few brainstorming sessions, and the creation of customer personas , we defined an effective social media strategy.
Now, both their Twitter and Facebook accounts are up to date with great, sharable-content, and ready to interact with current and potential customers.
We also included an email grabber on the Blog section of the website. This will be later use to collect emails and start building a strong emailing list to be used for online newsletters later on.
We believe CTA’s (Call to action) strategies are extremely important to keep in touch with current customers, and potential customers. This way, when they think about recycling furniture soon, they will already have our contact information.